A thought struck me when I won at Cannes Lions – Winning is great, but what is learnt is much more interesting.

Therefore, I wrote about what shaped my leadership based on the lessons I learned.

This gave birth to this edition.

We were told to chase success as if it were the only game worth playing.
But….
What if success, at least the way we’ve been taught, is blinding us?
What if the metrics we trust, the systems we serve, and the stories we tell ourselves all tell the wrong story?

Not because we lack intelligence.
But because we’ve been too distracted to see clearly.

This is where VIEWS begins.

VIEWS is not another platform trying to be loud in a noisy world.
It’s a pause. A reset. A return to clarity.
A place where we examine the present—not with panic or nostalgia, but with unflinching honesty and high-resolution thinking.

If you’re here, maybe you’ve already tasted success.
Or perhaps you’ve tasted burnout.
Perhaps you’ve wondered what it's all for. 

Good. That means you’re awake.

That means VIEWS is for you.

I’ve watched my dad wrestle with being outdated and an outcast.
I’ve watched myself follow paths others told me were “best”—only to lose sight of what was true.
I’ve watched brilliant people slow down until they became invisible.
I’ve seen bold, gifted minds falter—not because they failed, but because they were misaligned in a fast-changing world that forgot how to honour the North within.

So no, this isn’t about trends.
It’s about what happens when we stop outsourcing our clarity.

How VIEWS was started.

I write not as an authority, but as a fellow thinker.
A strategist who has walked the halls of the world’s biggest brands, and also walked away, stepped into many rabbit holes, awakened to purpose, and returned to North.

Every word here is written to invite reflection, not perfection.
To provoke, to pause, to care and to move with purpose.
For all like me—creatives, leaders, humans—to see again. Not through hype. But through FLOW.

You’re not late.
You’re right on time.

Let’s upskill with VIEWS.

Hi, I am Nicki Wong,
Editor-in-Chief of VIEWS

I like to collaborate together with you.